Using Broadcast Messaging for Outages and Much More – Getting More out of Ad Hoc Communications

Date: Wednesday, April 12th

Time: 2 – 3 PM ET

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With the deployment of outage alerts ten years ago, Georgia Power Company has worked diligently to improve the customer experience by keeping them informed about outage events. Through this timeframe, customer expectations have continued to evolve which has caused Georgia Power to continually refine and change their approach in outage communications. 

Attend this webinar to learn how Georgia Power has used KUBRAs messaging platform to send outage alerts, and by listening to the customer, has piloted ad hoc broadcast messaging for immediate and personalized outage communications.  

Some topics to be discussed will be: 

  • Georgia Power’s communication approach and strategy 
  • Strategies for ad hoc message usage 
  • Highlight message examples including the use of photos 
  • Share initial customer feedback results 
  • Propose ideas for taking ad hoc broadcast messaging further 


  • Tim Melton, Senior Consulting, Chartwell, Inc.


  • John Zumbado, Senior Engineer, Georgia Power Company
customer communications customer experience outage communicaitons

Moderator & Speaker

Tim Melton
Senior Consultant, Chartwell
John Zumbado
Senior Engineer, Georgia Power Company